Midland Communications let you take your social life out onto the road and safely chat with friends even when 5km apart
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The G8E-BT is a state-of-the-art transceiver with built-in Bluetooth technology – SRP £122.99
- No cable connections offers practical, versatile communication in perfect freedom
- Facilitates on-road conversations between groups of riders up to 5km apart
Birmingham, UK, 21st February 2012 – Feridax, the UK’s largest independent, value-added distributor and brand marketer into the motorcycle clothing and hard parts channels, offer the last word in Motorcycle Bluetooth communications, with the Midland Communications G8E-BT and BT Next.
Visit www.feridax.com/midland to learn more.
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Midland Communications let you take your social life out onto the road and safely chat with friends even when 5km apart
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The G8E-BT is a state-of-the-art transceiver with built-in Bluetooth technology – SRP £122.99
- No cable connections offers practical, versatile communication in perfect freedom
- Facilitates on-road conversations between groups of riders up to 5km apart
Birmingham, UK, 21st February 2012 – Feridax, the UK’s largest independent, value-added distributor and brand marketer into the motorcycle clothing and hard parts channels, offer the last word in Motorcycle Bluetooth communications, with the Midland Communications G8E-BT.
Visit www.feridax.com/midland to learn more.
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100,000 Miles, more than 66 countries, solo and unsupported to raise £1m…by Sports Bike!
On 1st October of 2012, Bruce Smart will ride away from the Whitehall Cenotaph in Central London and won’t return for 12 months, from a journey that will take him through 66 countries, across roads, deserts, jungle and mud tracks in a quest to raise more than £1m for four deserving UK charities.
The Teapot One project will see Bruce undertake this incredible solo ride on a Sports Bike and will be genuinely unsupported, prompting even Sir Ranulph Fiennes to comment:
“A mad man, insanity personified! Good luck to Bruce on the amazing Teapot One project, a very worthwhile cause for some brilliant charities.”
Feridax will also be getting involved, by proudly supplying Bruce with a SHOEI XR-1100 helmet, SIDI ST GORE boots and complete his clothing kit with various Spada products including the ever-popular SPADA PREDATOR GLOVES which are part of their own-brand Spada Clothing range.
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Feridax introduce numerous additions to the Caberg helmets range, which means more style, safety and comfort for 2012!
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New Helmets For 2012 – A range of new helmets that offer style, quality and safety assurance at an exceptional price point
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Two Faced – Highlights of the ‘new for 2012’ additions include two stylishly retro options in the shape of the ‘Italia’ and the ‘Hi-Vizion’
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Caberg Cares – Visit the ‘Caberg Cares’ website to see the ‘new for 2012’ helmets and to learn more about the ethos of the Caberg brand
Birmingham, UK, 22rd February 2012 – Feridax continue to grow the Caberg Brand in the ULK with a range of new helmets to the Caberg range, offering style and quality at affordable price points.
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Consumers can get a second viewing of Shoei’s first ever drop-down visor system helmet, the Neotec, at MCN Excel
- Feridax will be giving consumers a chance to see the brand new Shoei Neotec helmet at this year’s show, before it goes on sale to the public
- The Neotec is Shoei’s first drop-down visor, system helmet and sets new standards in safety and style
- Visit Ferdiax and Shoei on stand N810 at the MCN Motorcycle Show 2012, between 2nd - 5th February 2012
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Feridax is pleased to announce the arrival of the premium German security brand, Abus to its growing portfolio of quality motorcycle products and is now working closely with the previous distributor of Abus, PhoenixNW, to ensure a minimum disruption in the supply chain of the brand to all current dealers.
Abus joins Feridax’s current portfolio of successful premium brands including, Shoei, Sidi, Caberg and rapidly growing own-brand Spada as well as maintenance brands such as Yuasa, EBC and Petronas, amongst others.
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Feridax launch a brand new Caberg helmets website with a refreshed identity, new functionality and full product range
- Feridax launch the brand new Caberg website at www.cabergcares.co.uk as the official Caberg Cares distributor in the UK
- The new ‘find & fit’ feature allows customers to check helmet availability and arrange a professional fitting with their nearest dealer
- Visitors can check out the entire Caberg helmet range and make an informed choice
- The new site is yet another example of Feridax’s commitment to marketing and brand-building, in support of their manufacturers and dealers
Birmingham, UK, Xrd August 2011 – As the official distributor for Caberg helmets in the UK, Feridax today confirm the launch of the brand new Caberg website which offers visitors a host of compelling features, a chance to see and learn about the entire product range and offers their dealer network enhanced support and tools to generate both brand awareness and drive sales.
The new website, which offers visitors a greatly improved user experience, is located at www.cabergcares.co.uk
For more than 35 years, Caberg have set the highest standards for technical excellence, safety assurance and stylish ergonomics. A philosophy that underpins a justified reputation for manufacturing great-looking, high-quality motorcycle helmets which boast certified European approval ECE 22.05 5, offering total peace of mind for the every-day rider when it comes to total safety – in style.
The new Caberg website harnesses Caberg’s ethos and delivers a destination that is worthy of this market leader’s multi award-winning helmet range and trusted brand, including:
- Caberg Cares – The new website is the next step in Feridax’s commitment to their ‘Caberg Cares’ brand-building, creating more and more awareness, in supporting their dealers and driving sales
- Caberg Cares Dealers – Find a local dealer using the simple locator search facility
- ‘find & fit’ – This key feature allows site visitors to not only select a helmet but also locate their local dealer and arrange a professional fit – proper fit being absolutely key to compound the safety of the helmet
- Product Range – The entire, award-winning Caberg helmet range can be viewed through crisp product images and specifications, allowing visitors to make a really informed choice
About Caberg
For more than 35 years, Caberg have set the highest standards for technical excellence, safety assurance and stylish ergonomics.
Caberg was also the first manufacturer to introduce a flip-front (system) helmet in Europe, a great example of an ongoing commitment to combining form with function, and one that continues to this day.
The award-winning range is broad and is constantly updated and restyled, taking advantage of the most comfortable materials, safety improvements and technical breakthroughs, meaning each Caberg helmet looks every bit as good as it performs.
Based in Bergamo, Italy, Caberg was established in 1974, and the company’s head offices have recently undergone a major expansion into state-of-the-art design, production and testing facilities – an essential development to support
Caberg’s ongoing and growing popularity in Europe and across the world.
Italian design is synonymous with style, and Caberg’s broad helmet range continues in that tradition with options that cover all types of riding from racing and touring to simple day-to-day and work runs.
The best only use the best when it comes to lubricants, which is why Feridax are introducing Petronas Lubricants at Motorcyle Live
- Feridax bring the major, global lubricants brand, Petronas, to this year’s Motorcycle Live show at Birningham’s NEC
- Petronas Lubricants, part of the Malaysian petrochemical giant, deliver the most Race inspired, technologically advanced motorcycle lubricants available including the flagship Syntium Moto range
- Petronas oils are used by the most demanding Teams, among which Moto GP Yamaha and Riders Ducati teams and the Mercedes Formula 1 team, proving the best only use the best
- Rider reviews from across the UK are unanimous in their feedback that the trial use of Petronas Lubricants oils have improved gear smoothness and pick up whilst reducing engine noise
“For any machine to perform at their very best, they need exceptionally intelligent fluids”
As an official distributor for Petronas Lubricants, Feridax, believe that this is a brand that really does allow riders of every level to literally strike oil by discovering how Syntium Moto by Petronas Lubricants products can improve the ride-ability of their motorcycles, whilst reducing noise and prolonging the life of moving parts
Not all engines are the same and not all oils are the same – and visitors to this year’s Motorcycle Live show, can discover the world leading Petronas brand for themselves.
2011’s Motorcycle Live show at Birmingham’s NEC, is the ultimate place to see the best the UK motorcycle industry has to offer.
This year, you can find Petronas Lubricants on stand G530 in Hall 4, where they will be focusing very clearly on delivering inspiration, innovation and information to every visitor to their stand.
Break the one mile barrier and safely chat with friends thanks to the new Scalarider G4 that lets you take your social life out onto the road.
- Next generation, in-helmet Bluetooth communication that provides a bike-to-bike intercom even when you are a mile apart!
- A unique Click-to-Link™ feature lets you instantly create a roadside social network with any G4 biker within range
- Multi-device connectivity allows you to use your mobile phone with voice-dial, listen to your iPod and enjoy a built-in FM radio in superb sound quality
- Compatible with all major Bluetooth GPS devices
Feridax, the UK’s largest independent value-added distributor and brand marketer into the motorcycle clothing and hard parts channels, now offers the last word in Hands-free Motorcycle Bluetooth communications, with the Cardo Scalarider G4, which takes on-road chat, entertainment and GPS capability to the next level.
What makes the Scalarider G4 truly unique, is the easy creation of a powerful intercom system, which allows riders and passengers to chat in crystal clear clarity even up to a mile apart, in a variety of combinations:
- 4-way – 2 drivers and 2 passengers
- 3-way – 3 separate riders
- 2-way – Rider-to-rider or rider-to-passenger
- Mobile Conference Mode – Rider, passenger and outside caller
- Click-to-link – Offers spontaneous intercom connections with any G4 user – the social network just got mobile
The Scalarider G4 at a glance:
- Fits virtually all full-face and ¾ helmets and is also available in a corded microphone version
- Voice-activated dialing and call reject when using your mobile or Smartphone
- Compatible with all major Bluetooth GPS devices, where voice instructions override music and intercom calls
- Connects wireless to iPods and enabled MP3 players for stereo music at superb quality, along with a built-in FM radio
- Rugged, streamlined design that is also waterproof, dust-proof and certified to meet IP67 standards
The Scalarider G4 is available as a single ‘solo’ edition at SRP £229.99, or as a twin ‘powerset’ at SRP £449.99.
The Feridax View:
“The Scalarider G4 is a great example of how motorcycle communications simply keep getting better and better as the technology continues to develop at such an incredible pace.” Commented Mark Ingleby, Marketing Manager of Feridax “Not only is the G4 packed with features, lets you listen to music and utilise your GPS systems, but as the first device to break the one mile barrier for bike-to-bike chatting, the G4 truly represents the most advanced, biker-friendly headset on the market today.”
To learn more about Cardo communications, click here
Introducing new Dirtwash Silicone Bike polish.
Ride as dirty as you like - then clean up and add a little silicone shine…
- Specially formulated to compliment the other cleaners & de-greasers in the Dirtwash range
- High quality silicone/wax blend, formulated to clean quickly and provide a high gloss finish on all parts of the bike with good streak resistance
- The multipurpose formula cleans and polishes in one and the wax/silicone blend provides a durable high gloss shine & excellent water repellence
- The product does not leave any dry, white residues which can otherwise spoil the appearance of a clean bike
- Fantastically cost effective compared to the current market leader:
Dirtwash Silicone Bike Polish RRP - £5.99
Muc-Off Miracle Shine RRP – £11.99
Birmingham, UK, April 2011 – Feridax, the UK’s largest independent value-added distributor and brand marketer into the motorcycle clothing and hard parts channels, know that things can get dirty out there on the road. Be it April showers or Summer dust - which is where the complete range of Dirtwash products come in:
- A great range of cleaning sprays, specialist brushes and full kits
- The penetrating cleaning power of an acid cleaner – but 100% acid-free
- Quick acting and suitable for use on painted, plated, polished or clear-coated finishes
No matter how dirty or muddy your bike gets, the great range of Dirtwash products from Weldtite offers a cost-effective alternative and makes cleaning quick, easy and satisfyingly polished:
- 500ml Dirtwash Silicone Bike Polish. NEW FOR 2011! – High quality silicone/wax blend, formulated to clean quickly and provide a high gloss finish SRP £5.99
- 1ltr Dirtwash Bike Cleaner Spray – The ultimate, race mechanic approved, total bike cleaner - SRP £7.99
- Dirtwash Bike 3 Clean Brush Set – High quality, tough construction, with solvent resistant nylon brushes - SRP £10.99
- Dirtwash Citrus De-greaser – Effectively cleans and de-greases chains, gears and moving parts with a powerful spray action - SRP £8.99
- Dirtwash Citrus Hand Cleaner Tub – A powerful hand cleaner containing natural citrus extracts - SRP £7.99
- Dirtwash Cleaning Bucket Cleaning Kit – The ultimate bike cleaning and maintenance kit, containing wash, lubricants, brushes, sponges and more, in a handy carry-bucket - SRP £32.99
- Dirtwash Disc Brake Cleaner – A heavy duty cleaning spray for disc brake systems - SRP £4.99
All of the cleaning products in the Dirtwash range, clean with the easy, non-scrub power of an acid cleaner even though they are 100% acid-free, and certainly add a sparkling, polished sheen.
They are also completely safe to use on all painted, plated, polished and clear-coated finishes, so you can clean up with total confidence after even the dirtiest of rides!
To learn more about Dirtwash and Weldtite, click here
Further info:
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In the last 2 years 43,000 litres of Dirtwash bike cleaner have been sold.
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Weldtite has been in business since 1939 and is STILL a family business.
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All products are 100% British made - supporting British commerce and industry
